Last summer we were approached by popular Danish fashion label Rosemunde. They wanted us to redesign their website & online boutique and visual identity (- with one exception, the logo was only allowed to be tightened and simplified). We are always thrilled to meet new assignments that demands and challenges us to to re-think and re-invent existing brands. So we embarked on this and selected some talented photographers to capture the feminine and soft universe of the label. Paired with a crisp range of typography and a douce palette of colours their new brand universe is now launching and from what we hear is being received really well and gaining a lot of well-earned attention.
So about half a year ago we hired photographer Casper Sejersen to work with our idea for a set of flower still lives to pair up with the forthcoming campaign images. The merge between the pure femininity of the rose and the strong light and dark background gave the depth and edge to the images that we were looking for.
Next up we shot the campaign in a warm, blossoming and evoking summer garden with talented photographer Olivia Frølich and stylist Kathrine Agger (incidentally her dad’s farm in the countryside provided the pittoresque surroundings) … here is a little selection of the images (see the whole campaign here)
If you’re feeling enticed to see what else has happened in the Rosemunde universe, go and have a look at their new website, which is filled with news, images, films and of course and array of great shopping possibilities ….. visit here.
Artist, graphic designer, interior decorator and art buyer from Austria. He was responsible for the bauhaus art direction and graphic design. In his later years he functioned as art consultant for his close friend oil magnate Robert Anderson.
Christmas greetings (1942)
The lonely Metropolitain (1932)
Shortly before dawn (1936-39)
Hands Act (1932)
Yes, hello you pretty little thing. We finally finished and put online the website we designed for luxury boutique LOT#29. Go have a look here.
We are happy to share with you the first part of the new campaign for LINE&JO. Shot by Hasse Nielsen and art directed by us. We can’t get enough of the cute and beautiful Nadja, she was a pleasure to work with all day. By the way, she is just taking a break from her nano tech studies to work with all the best photographers and being campaign girl for labels such as Balmain and Gucci. And LINE&JO.
Hair by Cim Mahony/The Wall Group and make up by Zenia Jæger/Agentur Cph
Beautiful picture of the late Yves Saint Laurent’s private telephone table with a framed original YSL logo. The letters were hand drawn by legendary Cassandre.
Photograph by Pascal Chevallier
Not only do Penhaligon’s produce the most luscious and sweet-smelling products, but their packaging is always super lush too!
Designed by jkr.co.uk, images via.
We designed the identity for talented accessory designer Yvonne Koné. She is currently perfecting and finishing her new luxury line of handmade leather bags & shoes in Italy. We designed the logotype for that too and were sent some images from the factory where they are testing the debossing … we’re quite pleased so far with the overall look and feel of the reproduction and can’t wait to see the whole collection. It is going to be amazing.
Testing, testing, drawing and printing … work in progress from the LA studio whilst working on the logotype.
Finishing up and finalizing on screen …
The first tests from Italy … looking mighty fine!
Bottom image by Line Klein.